Creativity wasn’t just a career path for me; it was an inherited ecosystem. With generational creative direction running through my father—who served as creative director for McCann in the 1970s—and a rich cultural foundation shaped by my mother, the former head of public arts for the city of Toronto, storytelling and design were my earliest classrooms.
That genetic disposition was subsequently sharpened through direct collaboration with industry-defining mentors like Syd Kessler, and further amplified through tech-forward leadership at agencies like Montana Steele, where we constantly sought out, forged, and custom-developed cutting-edge technology for our clients. By fusing this uncompromising tactile pedigree with advanced expertise in luxury brand technology and editorial content, I bring a rare, high-impact creative force to any organization ready to redefine its market presence.